About
Past, Present, & Future
Welcome to EventCEOs—a community, a mindset, a movement. We’re not just about figuring out how to handle more events; we’re about building a 7-figure business that works for you, not the other way around.
Running an event business can feel like juggling fire while walking a tightrope. Marketing, sales, operations, finance—it’s endless. Add curveballs like economic shifts, AI breakthroughs, pandemics, and tax challenges, and it’s easy to lose sight of why you started in the first place.
EventCEOs exists to flip the script. We’re here to provide the tools, insights, and peer connections that let you lead with clarity and grow with confidence. Through personalized coaching, proven playbooks, and a community of peers who truly get it, you’ll discover what it means to work smarter, not harder—and finally build the thriving, sustainable 7-figure business you’ve been chasing.
Our members are not just CEOs; they’re visionaries—owners, founders, and operators of event businesses, from planners to suppliers—all driven by the same mission: to scale to 7 figures and beyond without burning out.
Here’s What Included:
1-on-1 Coaching: Imagine having a trusted advisor in your corner. William Griggs, Founder of EventCEOs, will work with you directly, helping you tackle your biggest challenges and craft strategies that drive real results.
Accountability Groups: Growth thrives on accountability. Join a handpicked group of eight industry peers and a seasoned leader for monthly sessions packed with actionable feedback, candid conversations, and shared wins.
Workshops: Learn from the best. Our expert-led workshops dive deep into the tactics and strategies that fuel growth—no fluff, just proven insights you can act on.
Playbooks: Why reinvent the wheel? Our step-by-step guides cut through the noise, helping you solve common business challenges with speed and confidence.
Community: Business can be lonely, but it doesn’t have to be. Connect with like-minded peers through our online Slack group and annual in-person retreats. Share ideas, troubleshoot challenges, and celebrate milestones together.
Discounts: Leverage exclusive deals from top-tier software and service providers, designed to support the unique needs of your event business.
EventCEOs is not another event trade association. There are many great ones and they have their place. We’re built exclusively for event co. owners looking to build a thriving event company.
Let’s unlock your 7-figure potential—together.
William Griggs
Founder, EventCEOs
wm@eventceos.com
Meet William Griggs
The Wiz Behind
The Biz
With a rich background in tech and founding Equation Events, William Griggs has collaborated with industry giants like Nike and Verizon. His mission with EventCEOs is to empower event business owners to achieve sustainable growth and success without burning out.